Day 2 of 42 Days of Bootstraping.

Day 2 of 42 Days of Bootstraping.

The focus today was finishing the SEO article. It took a couple of days, but I finished it this morning.

The larger goal is finishing the content for the front page navigation and tuning the overall site navigation. Its a sizable project.

Something to work on

As I look over the articles I have written so far, I found a glaring weakness – the titles. They sure aren’t very attention getting. I can re-write the titles, but I have to consider whether the URL should be changed or not. Believe it or not, my site is already bringing in some pretty good beginning number from referrals, direct traffic and organic search terms.

That’s great and all, but changes can cause disruption in the traffic I have already gained.

January 10 – February 10 site stats. Numbers are reasonable, especially the bounce rate.

Bounce rate is the percentage of people that look at one page and leave. According to The Rocket Blog, a rate of 26-40 is excellent.

Finishing the navigation on the site should help that number. I will also continue to revisit the content on the pages against the data from Google’s Search Console so I can try to capture more organic visitors and give them what they are looking for.


Its time to start getting in touch with people to get some projects going. I have a list of people/ businesses that I will spend some time contacting. I have noticed that it is a very slow process.

The next site project

I think I’ll pick the Education section for my next long form article out of the main services menu. That is a service I hope to do a lot and produce a lot of content about. From my estimation, online education by industry experts in the next big thing. It is already big, but at the bottom of the upswing, in my estimation.

See you tomorrow for day 3 of 42

Editing and Fx

Motion graphics

Color grading/ correction



Videography and Photography

Real estate, boats, vehicles




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